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To each is own, no need for a label...

  • Writer: nms 303
    nms 303
  • Sep 14, 2021
  • 4 min read

Yes, but... (LOL)

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Electronic music is declined in as many versions, variations, styles, trends, currents, genres and sub-genres as there are various and varied artists, ways of doing things and human beings as different as they are singular… In short, it is as much to say that there is, if not an infinity, at least a great diversity in the already well supplied palette of electronic sounds proposed by the artists of yesterday and today. There is choice, there is for all the tastes, the productions are multiple and bloom from everywhere… Enough to get lost! It is moreover in this sense that the "categorical classifications" have expanded in the idea of specifying the style, of specifying the genre of music and of listing the artists and their productions… At the same time, the perverse effect of the "labels" affixed by the music industry and the giants of digital distribution is to create "generalist" categories, encompassing to the point of "formatting" the "productions" comparable to vulgar consumer "products" arranged in the right place, in the right shelf… The "standard" is popular! Marketing is the promoter… Music is a "commodity" like so many others… "Techno" is no exception. The product, its packaging and its display create the conditions for the emergence of a form of standardization or rather of standardization entering the "logic of mass and consumerism" of things…



If we look at it carefully, if there really is a form of "style" specific to each artist, then it results from a conjunction of influences, sensory and musical affinities from which each one inevitably draws inspiration… Personally, I prefer the term "sensitivity" rather than style or genre… Because, whether they are pioneer artists or "emerging" ones, all are influenced and influenced consciously and unconsciously by sounds, modulations and effects used, reused and modified many times, inspired as we are or as we have been by what has already been done and redone… And yet, each one can bring a "personal note", a singular "touch" to the music which he or she shapes… By putting there of oneself, by seeking in its interior the spark, the imagination, the enthusiasm of the creativity… Some even managing to "denote" themselves by literally drawing the outlines of a true "trademark…" (LOL)



In all objectivity, it is especially important not to confuse "style" with "copy and paste!" (It has become so easy, it's almost within everyone's reach…) "Doing like, resembling, borrowing", or even plagiarizing, is something else than seeking the satisfaction of a "carefree" creative musical experience…" (LOL) Because, somewhere undoubtedly we have or have had all and all sometimes tendency to reproduce, at least partly, sequences, melodies or electronic variations already realized in some way… However, apart from the standards and formats in force, it turns out that through experimentation, by discovering and putting into practice, passion may also have been able to motivate creativity, stimulate the imagination and generate something that comes from the depths of the guts, a kind of emerging snapshot, gushing out, because this is how a creative act is characterized, a "nobly artistic production…" Naturally, without denying that introspection and self-criticism aim to avoid self-satisfaction as well as the complacency of a unique configuration or the comfort of a "sterilizing, castrating" work scheme…



In short, in the end, the main question remains that of the approach, the posture or the individual approach depending on the "baggage", the means, the desires and the sensitivities of each one… As far as I am concerned, I opted for a modus operandi like a course in stages, anxious precisely not to launch me headlong into a process truncated by the technologies and the current ways of making… Because it is in this way that I consider my "electronic adventure" as an initiation, as a "training" guided by the discovery and the understanding of the backstage of the sonorities from now on produced with great reinforcements of "general public" software and preprogrammed algorithms… In other words, without that constituting for all that a pledge of quality, the idea is to try to reappropriate, very modestly as far as possible, the sounds, their modulations and the parameterization of the effects. So to deconstruct in a certain way what the current software applications make it possible to do in two or three mouse clicks without asking too many questions… (LOL) Clearly, all this while not having the intention or the pretention to do better by doing differently! "To each his own!" This "posture" is mine, this choice is mine, I assume the advantages and disadvantages... (LOL)


From the beginning, I have bet on a certain form of reappropriation of technologies by using de facto only obsolete supports and material, but sufficiently powerful not to limit my experiments or my learning. By opting for a single restricted bank of basic sounds, I also consciously wished to push myself to deepen the possibilities of the software synthesizers at my disposal in order to experiment the sound construction as a whole rather than downloading ready-made samples or plugins… It is a choice, somewhat radical it is true! (LOL) However, it is well thus that I wanted to register in a line of conduct apart from the habits, the current circuits, influences and other conventions by posing methodological, practical and coherent choices… It is my "artistic" step such a process of "personal development…" It is my "trademark!" (LOL)


nms303

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